Active Users
1000+
§ 02 — PROJECT / PARENTING COMMUNITY — CONTENT, ADVICE & TRUSTED RESOURCES
01°17'S · 36°49'E
LAT / LON — NBO
V.2026.04 — STABLE
Auggie Parenting Platform
Parenting Community — Content, Advice & Trusted Resources
IN PRODUCTION
Visit site↗Web & Mobile (iOS / Android)
ROLE · LEAD DEVELOPER
§ 01 — OVERVIEW
Auggie is a full-stack parenting platform connecting parents through curated content, expert advice, community discussion, and trusted resources — available on web and as a native mobile app.
§ 02 — GALLERY
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§ 03 — RESPONSIBILITIES
Key responsibilities.
- Architected and led development across the full platform: API, web (Next.js), and mobile (React Native)
- Built onboarding, content feed, community chat, and personalised recommendation features
- Integrated Apple and Google authentication, push notifications, and analytics
- Established CI/CD pipeline and managed PostgreSQL, MongoDB, and Redis across environments
§ 04 — CHALLENGES & SOLUTIONS
What we had to solve.
Parents arrive tired and distracted — we had to make the feed feel calm and the recommendations useful without any heavy lift. We invested in a feedback loop so content surfacing improved with each release instead of waiting for a v2. Balancing a NestJS API serving both a Next.js web app and a React Native mobile client without duplicating business logic was the core architectural constraint we solved early.
§ 05 — IMPACT & OUTCOMES
What shipped.
Reached thousands of active parents in the first months after launch
Improved retention through personalised feeds and reduced friction onboarding
Shipped simultaneously on web (auggie.com) and mobile App Store / Play Store
Demonstrated full-stack platform leadership across API, web, and native mobile
Retention Rate
65%
§ 06 — NEXT STEP
Book a discovery call.
Tell us what you're building. A senior engineer writes back inside 24 hours with next steps.